Finding an Online Education Content Creator For 2025: What to Look For

It’s that time of year when companies are diving into budget planning, and finding good investments for employee development and training. Finding the right online education content creator is key to the success of your company’s unique learning needs.

Join us in this blog and discover our top five tips for what to look for when selecting your next content creation partner. 

What to Look For: Top Five Tips for Selecting an Online Education Content Creator

We understand how essential it is to partner with a content creator who can deliver bespoke learning solutions. 

#1 Understand and Align with Your 2025 Learning Solution Needs

When diving into budget planning, a few questions might arise when identifying content needs for your company. Does your company need educational content for employee training, skills development, or leadership development? What forms of content will best suit the employees in each department–will an eLearning course suffice or is a livestream of a workshop better suited? Make sure you have a clear vision of your training goals because fully understanding them will help you find an online education content creator that specialises in your industry.  

#2 Look for Collaboration

The best online education content creators partner up and collaborate with your company, working closely to develop learning solutions that align with your goals, objectives, and culture. Content creators should offer insights, creative ideas, and flexibility throughout the project. Good communication in this form is essential for successfully highlighting your company’s voice and image. Ask potential content partners about their expertise in your industry and how they would approach crafting industry-specific content addressing unique challenges. 

#3 Consider Their Expertise in Online Education

When looking for a content partner, identify their range of services, making sure they are able to offer your company a wide range that spans video production and animation, to live streaming and learning design services. Versatility is key to providing comprehensive, end-to-end learning solutions that can adapt to your evolving needs. 

Another key aspect to look for is a strong foundation in instructional design. This foundation is key for producing content that drives learning outcomes through clear, impactful, and engaging design. One way to prompt this is by asking the potential content partner what instructional design methodology they use and how they implement it throughout the design process. 

#4 Be On the Lookout For Innovators and Forward-Thinkers

Digital transformation is an integral component of the success of a company, with special thanks to ongoing advancements in technology. Specifically Artificial Intelligence (AI), data-driven results, and immersive technologies like Virtual Reality (VR). These have and will continue to play large roles in the world of learning design. 

Partner with a content creator who is ahead of the curve and constantly looking for ways to integrate the latest innovations into learning solutions. In addition, inquire about the range of their services and resources they make available to you for your content project. What kinds of innovative content do they specialise in producing, what streaming solutions they offer, and what technology integration services they offer. These aspects positively impact your company’s digital transformation journey, and improve your return on investment. They ensure that the learning solutions created through collaboration are future-ready, scalable, serve a diverse group of employees, and maximise engagement.

#5 Maximise Your Budget

Request proposals, review quotes, read contracts carefully and ensure that the studio covers ownership and usage of creative assets and intellectual property. Align your budget with their proposed quote within a predetermined schedule to maximise your marketing budget. And don’t keep those blinkers on, look to smaller studios who are filled with talented creatives who most probably have just the knack to create the best learning solution that meets the unique needs of your company. 

A surefire way to determine a content studio’s authority and reliability is to see what other clients say about them. An easy start is to look at their portfolio, case studies and testimonials. A wiser and more honest step is to search out objective reviews using resources like LinkedIn to connect with industry peers who might have informed opinions to share.

Performance Is the True Measure

As you plan your learning solutions for 2025, it’s essential to choose a partner who understands your unique educational needs and can deliver bespoke, end-to-end learning solutions. Anderson Studios is dedicated to helping your company create impactful, future-ready online education content that drives real results. 

We offer a multidisciplinary approach to learning design. Whether it’s video production, interactive eLearning, or live-streamed training sessions, we provide fully integrated solutions across multiple media platforms, ensuring your content reaches and engages a diverse set of learners. Our proven instructional design methodology ensures that the content we create is inclusive, visually appealing, and educationally effective, aligning with your learning objectives. 

Are you ready to invest in a learning solution that’s tailored for your company? Contact Anderson Studios for a personalised quote and let’s start our journey on creating high-impact training programs for 2025.