Power-Up Operational Excellence: Tailored Induction Videos in the Energy Sector

The energy sector remains the backbone of modern civilization. While the oil and gas industry is frequently in the news, most often the stories are about fluctuations in the price of oil and gas. Only when major disasters strike does the public focus on occupational injuries and illnesses in the oil and gas extraction industry.

Its continuous evolution towards efficiency, sustainability, and safety paves the way for operational excellence. But such achievements require more than just advanced equipment and innovative strategies. They hinge profoundly on a well-informed and aligned workforce. Enter the transformative potential of tailored induction videos.

The Mammoth Mandate for Operational Excellence with an Ever-Growing, Ever-Shifting Staff Base

  • According to an International Labor Organization (ILO) report in 2022, employment in the energy industry has periods of ‘booms’ in exploration and extraction. This leads to cyclical employment levels.
  • According to a recent report, the number of jobs in the industry continues to increase month on month, with more new jobs being posted and the trend continues to rise.

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  • According to the 2021 safety report produced by the International Association of Oil and Gas Producers (IOGP), the number of reported work hours from 2020 to 2021 increased by five percent.
  • The number of deaths rose to 20 in 2021, from 14 in 2020.
  • There were 15 separate incidents that accounted for each of the 20 fatalities.
  • The overall total recordable injury rate was 0.77 in 2021, which is a hefty 10% increase from 2020.
  • A total of 580 lost workday cases were reported. Of that number, there were 453 contractor-related incidents and 127 company-related incidents

Here is a summary of how the most commonly sustained injuries were categorised:

  • Slips and trips (at the same height): 114 cases – 20% of the total
  • Struck by (not dropped object): 106 cases – 18% of the total

Operational excellence in the energy sector encapsulates efficiency, safety, environmental protection, and meeting stakeholder expectations – it doesn’t merely revolve around profitability. The International Association of Oil & Gas Producers (IOGP) consistently underscores the significance of such facets. Every misstep, be it minor or significant, can trigger a cascading effect, jeopardising equipment, the environment, and most critically, human lives.

Enter The Humble Yet Mighty Induction Video

So, where do induction videos fit into this intricate puzzle?

  • Bridge Knowledge Gaps: Energy operations are intricate. Traditional training methods can sometimes overlook the nuances or fail to translate complex procedures into actionable steps. Tailored induction videos, with their combination of visual and auditory cues, can simplify these complexities.
  • Standardise Training: IOGP standards set a global benchmark. Induction videos ensure consistent dissemination of these standards, ensuring every individual, regardless of their location or role, starts with the same foundational knowledge.
  • Reinforce Safety Protocols: Safety isn’t negotiable. With real-world scenarios and role-play demonstrations, induction videos emphasise the gravity of safety protocols, illuminating the reasons behind every rule.
  • Empower a Sustainable Drive: Beyond safety, the energy sector carries the responsibility of environmental stewardship. Videos can elucidate the link between everyday tasks and their environmental implications, fostering a greener operational mindset.

Beyond Information: Building a Culture

Operational excellence thrives in a culture where every individual aligns with the organisation’s broader goals. Induction videos don’t just inform; they immerse new hires in the company’s ethos, and not only foster a sense of belonging and purpose, they ensure safe operations. They underscore the message: “Achieving operational excellence is a collective endeavour.”


In the relentless pursuit of operational excellence in the energy sector, human capital remains the most pivotal asset. Making sure that this asset is well-equipped, aligned, and motivated is paramount. Tailored induction videos, carefully crafted, play a crucial role in this objective, and drive home the message of safety, efficiency, and collective responsibility. As the industry progresses, so must our methods of aligning our people with its goals.